Asyura Pte Ltd began in 2004 as a humble idea in the family kitchen of Madam Norhuda Rabani. With her pastes and recipes that had been handed down from generation to generation, Norhuda then realised that her pastes needed to be branded as a company and a product. As she had just given birth to a baby, she thought that it was a wonderful idea to brand her product after the name of her baby girl, Asyura, which means the 10th of Muharram, a day of historical significance in Islam.
Being a strong believer in customer satisfaction, Norhuda wanted her pastes to help everyone make cooking easy, healthy, and delicious – especially working moms.
50 packets for small packaging
20 packets for 2kg.
1-2 days after order confirmed
Each paste consists of 10 packets / bag,
except Sambal Belacan & Sambal Kicap consists of 24 bottles / carton